Amazon Web Services has revolutionized business intelligence with the launch of Generative BI for Amazon QuickSight. Powered by Amazon Bedrock and other foundational models, this feature allows users to simply ask questions in plain English and receive dynamic dashboards, charts, and KPIs instantly — no SQL required.

For example, a sales manager can type:

“Show me revenue by product category for the last three months compared to the same period last year.”

QuickSight will not only generate an accurate chart but also provide written insights and trends analysis. The interface supports conversational interaction, helping non-technical users explore data without training.

The new features include:

• Natural language query engine
• Automated dashboard generation
• Smart narratives for insights
• Secure data access controls using IAM and row-level permissions

By combining natural language processing with traditional BI tools, AWS is empowering more teams to make data-driven decisions in real-time, without depending on analysts or developers.